
At Amazon.ae, customers will find the most comprehensive retail selection available to customers in UAE – ranging from the most popular items from the world’s leading brands to unique products that customers can’t find anywhere else – offered at low prices and backed by award-winning customer service, in Arabic and English languages. Imported product is sourced by Amazon’s operations in the US, Europe and Japan, plus sellers in more than 10 countries – giving customers in a single location access to more than 50 million products. In addition, local UAE-based sellers offer more than 5 million locally sourced product available for delivery through UAE, including about 10,000 ASINs available for next day delivery. To make this happen, two major things needed to be introduced – an RTL experience for the Amazon UI, and a different payment experience.
ClientBoeingServicesFlight ServicesYear2012
THE PROBLEM
THE SOLUTION
MY ROLE
Senior User Experience Designer
I was the lead User Experience Designer for Boeing Flight Operations and employed the following methods:
TOOLS
Microsoft Visio, Adobe Illustrator